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Embrace Technology But You Must Keep Your Marketing Human

Embrace Technology But You Must Keep Your Marketing Human

AI, was the Top Marketing Trend of 2018   Use AI to Inform and Engage Your Customers   During the last year most Top Trend for 2018 lists that you have probably seen referred to AI, machine learning or chatbots.  Marketing teams are leveraging AI for social...
Can You Name Ten Reasons Your Customers Do Business With You

Can You Name Ten Reasons Your Customers Do Business With You

Can You Give Me Ten Reasons to do Business With You?   It’s a very valid question that you should ask yourself.  Can you give me ten reasons I should do business with you or your company?  I’m talking about good reasons that have substance and are unique....
Your Company Must be Customer Focused Not Operations Focused

Your Company Must be Customer Focused Not Operations Focused

Is Your Business, Customer or Operations Focused?     Give Your Customer’s a Great Experience   Do you understand what it takes for your company to give customers a great customer service experience?  It takes a lot of effort to create the business...
Email is the Foundation of Your Digital Marketing Strategy

Email is the Foundation of Your Digital Marketing Strategy

Why Doesn’t Email Get the Respect it Deserves?   You can build your Brand using Landing Pages, Email, Social Media, Blogs and apps as part of your successful Digital Marketing Strategy.  Of the items mentioned, do you know what is the most overlooked and most...
How A Great Customer Experience Energizes Customer Loyalty

How A Great Customer Experience Energizes Customer Loyalty

Your Great Customer Experience Creates Customer Loyalty!     Your Customer Experience is a Philosophy!   Many people think of customer service as a department.  I believe that customer service is part of a companies philosophy, not a company department....